After the successful live streaming of the Youth World Cup and World Cup games in Malaysia in May 2019, the Federation of International Touch (FIT) re-engaged BIRDI to assist with live streaming of the European Touch Junior Championships held in France to ensure supporters from across the globe could watch their teams compete.
FIT is the worldwide governing body for Touch Football and represents more than 50 individual nations. To give an indication of numbers there are over 679,000 participants in Australia alone.
At the recent 3-day European Touch Junior Championships we used BIRDI's stand-alone live stream product to deliver live video content, viewed across the world, for 8 hours a day. The process was simple and the lasting legacy created for the sport is priceless.
FIT were exploring these initial and ongoing key challenges:
FIT needed to address these localised challenges for the European Federation of Touch:
FIT engaged with BIRDI, an Australian drone technology company, because the BIRDI's stand-alone live stream orchestration product provides sporting bodies and teams the ability to facilitate all of these aspects.
BIRDI's stand-alone live stream orchestration product provided the following benefits: Administrator benefits:
FIT benefits:
Audience benefits:
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The use of the BIRDI's stand-alone live stream orchestration product was incredibly successful and allowed supporters in over 30 countries to view the matches.
Did you miss the live action? View all the content from the 2019 European Touch Championships here: https://www.youtube.com/watch?v=7CxoRGr4H3c